Mowing

A mowing website that books work instead of sitting there

Most mowing websites are brochures. A brochure does not book work.

The visitor is standing in their yard on a phone. They want to know you cover their area, roughly what it costs, and how to get on the schedule — in that order, in about ten seconds.

So the phone number belongs at the top, the service area belongs where they can see it, and prices, or at least a range, belong on the page. Hiding price does not create a call, it creates a bounce.

Speed matters more than design. A pretty site that takes five seconds on a phone loses to a plain one that loads instantly.

And whatever the site captures has to reach a person. A form that lands in an inbox nobody watches is worse than no form, because the customer thinks they have contacted you.